Vickie Riggs (www.vickieriggsdesigns.com) has always made dramatic, surprising statements with her art. Her early pieces included drawings of flat Midwestern plains—with mountains placed in the middle of them, and a re-creation of Paris around her high school’s gymnasium. Now, it’s her jewelry that makes a statement: Her one-of-a-kind jewelry designs are defined by extraordinary gemstones, unusual cuts, dazzling carvings, and eclectic materials. The result is elegant, striking jewelry—a small wearable sculpture in its own right.

Scope of Work: Vickie Riggs created her fine jewelry collection and initially sought to retain a PR firm to assist with the launch her Fall05 collection at the national JCK show. Elure Marketing was selected to work with Vickie to establish her brand in the national and worldwide markets, increase sales, garner maximum media exposure and build her business on a wholesale and retail level. On an ongoing basis, Elure works with Vickie Riggs Designs to implement and achieve the following initiatives:

• Public relations planning and strategy
• Media relations
• Press release writing
• Proactive pitching for event coverage
• Gallery pitches / Business development relationship building
• Direct marketing campaigns
• Marketing collateral
• Public relations consultancy

Recent Press Coverage:

		1/2007: Featured Artist
		1/2007: Product Feature
		11/2006: Vickie Riggs Designs – Product feature
		10/2006: Vickie Riggs Designs – Product feature
		12/2006: Featured Artist 10/2006: Vickie Riggs Designs – Product feature
		9/2006: Featured Artist