Established in 1999, IDW PUBLISHING (www.idwpublishing.com) is a division of Idea and Design Works, LLC, a revolutionary creative service company. Among their best-selling titles are Hasbro’s THE TRANSFORMERS; Fox’s ANGEL, Konami’s METAL GEAR SOLID, and FALLEN ANGEL. IDW’s 30 DAYS OF NIGHT film is in development and will be released by Sony Pictures in October 2007. IDW has films in development at Dimension Films and Paramount Pictures, as well. More information about the company can be found atwww.idwpublishing.com.

Scope of Work: IDW is well-established in the comic book and publishing industries with competitors such as Marvel Comics and DC Comics. Getting publicity is key in assisting them build solid brand and public awareness with their target markets and key media. The goal is to increase sales and increase global awareness. Elure Marketing Group serves as IDW’s public relations council on an ongoing basis.

• Media kit development
• Public relations strategy and council
• Media relations
• Trade show promotions / media relations
• Press releases / Proactive media pitches
• Media interview facilitation

	Recent Press Coverage:
	Hollywoodreporter.com	USAToday.com	Entertainment Weekly	National Book Critics Circle	Publishersweekly.com	Hustler Magazine